|The Generational Change of Loyalty Programs
|Loyalty is changing in the retail sector, particularly in grocery, convenience stores and pharmacies where high repeat business is the norm. While points, discounts, clubs and special promotions are still important, today, you must know who your customer is and what their buying preferences are. Then it is no longer is it just a loyalty program but a powerful tool to attract, retain and delight your customers, no matter their age or shopping habits.
The most common types of loyalty services in the retail market today are:
Kentucky Grocers Association (KGA)/Kentucky Association of Convenience Stores (KACS)
512 Capitol Avenue, Frankfort, KY 40601, Phone: 502-696-9153, Fax: 502-875-1595
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